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Ellie redefines baby monitoring with Agora AI-driven features

IoT / Baby Monitor

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Problem

Unreliable, low-quality P2P connections audio and video connections

Solution

Agora’s reliable global coverage and seamless AI integration

Results

2x increase in ROI from reduced bandwidth usage

Launch of advanced AI features enhancing user experience

Improved connection stability and video quality

About Ellie AI Baby Monitor

Simplifying the journey of parenthood

Ellie is a smart baby monitor focused on helping parents effortlessly keep an eye on their baby's activities. Their unique baby care and monitoring products are designed to simplify the journey of parenthood. Leading baby safety and mom and baby care industries, Ellie aims to provide peace of mind to new parents with reliable and trustworthy AI baby care products.

A mother watches over her child in a crib, with a Ellie Baby camera mounted nearby, displaying the live video feed on a smartphone.

The Problem

The need for a high-quality real-time streaming solution

Before Agora, Ellie AI baby monitor relied on traditional P2P connections for streaming. The previous solution was highly unreliable. Ellie monitors faced issues with poor video and audio quality, and constant delays in streaming, especially in regions with lower quality internet infrastructure. Ellie also didn’t have a good way to measure quality of experience (QoE) in real-time to address issues quickly.

The Ellie team needed a reliable solution that would improve network stability and audio/video quality. They also needed a partner that was compatible with their AI and child safety features while supporting their goals for future expansion plans to web platforms.

Issues with previous RTC solution:

Unreliable, low-quality real-time audio and video streaming

Issues with traditional P2P connections causing frequent delays and poor connection

Lacked real-time quality of experience (QoE) tracking

The Solution

Upgrading real-time monitoring quality and reliability

Ellie chose Agora for its superior global network coverage, high quality, and flexible cross-platform support. Implementing Agora allowed the Ellie team to solve the issues they were facing with reliability, quality and streaming delays. 

Agora Analytics enabled Ellie to monitor quality in real-time and immediately address any issues impacting users. Agora’s SDK ensured a secure and seamless integration with Ellie products and Ellie’s AI features, allowing them to focus on their core competency without the need to worry about real-time communication (RTC) infrastructure.

Advanced AI Features Implemented:

  • Cry Detection: AI analyzes the baby’s cries to differentiate between types (e.g., hungry, uncomfortable) and sends alerts to the parents.
  • Movement Monitoring: Detects unusual movements or a lack of movement to prevent SIDS (Sudden Infant Death Syndrome) and alerts parents immediately.
  • Voice-Activated Interaction: Parents can use voice commands to interact with the monitor, ask about the baby’s status, or play lullabies and soothing sounds.
  • Activity Logs: Automatically records and logs baby’s activities, such as sleep duration, crying episodes, and feeding times.
  • Automation: AI triggers other smart devices, such as adjusting room conditions based on the baby's status.
  • Personalized Parenting Tips: AI can track the baby’s sleep patterns over time, detect irregular patterns, and provide personalized recommendations.
“Agora enabled us to seamlessly expand our advanced real-time AI features, delivering an unparalleled baby monitoring experience for parents.” - Joe Tham, Co-founder of Ellie

Why Ellie chose Agora:

Highest-quality video and audio streaming experience

Compatibility with child safety and AI features

Extensive global network coverage

A smartphone and Ellie Baby monitor display alerts and live video of a baby, highlighting features such as crying detection and sleep quality tracking.
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The Power of Real-Time Engagement

Products Used

“Agora immediately solved the reliability and quality issues we were experiencing with our previous P2P solution.”

Joe Tham, Co-founder of Ellie

Results and ROI

Advanced AI baby monitoring with increased ROI

Implementing Agora led to significant improvements in Ellie’s product offerings. Connection stability was greatly improved, leading to a smoother user experience. Agora’s efficient use of bandwidth also led to increased ROI.

Most importantly, the enhanced audio and video streaming capabilities allowed Ellie to integrate advanced AI features such as face recognition and target movement monitoring, providing a comprehensive and cutting-edge solution for parents. The added AI features achieved a performance accuracy of up to 99%, significantly elevating the value of Ellie AI baby monitoring solutions.

Ellie continues to leverage Agora’s real-time engagement technology to further enhance their product/device offerings.

Results after implementing Agora:

2x increase in ROI from reduced bandwidth usage

Launch of advanced AI features enhancing user experience

Improved connection stability and video quality

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